“There’s never been a time that Hereford cattle are more popular, and the demand for Hereford bulls is better than it’s ever been.” If you’re looking to maximize the value of your calves come sale time, look no further than adding Hereford genetics. That's how father and son duo Jim and Joel Birdwell have built their commercial program for decades. Tonight we’re Hereford Bound to Oklahoma’s Birdwell Ranch. Enjoy this visit with outgoing 2020 AHA President Joel Birdwell as he gives you a glimpse
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