EXCLUSIVE: Ryutaro Seki, formerly with Google, and Naho Manabe, a 26-year Hakuhodo veteran, join Publicis Groupe Japan as the ...

Ad Nut has always been baffled of Ad Nut’s human friends’ obsession with a sporting phenomenon where 22 sweaty people kick a ...

Trust in advertiser-agency relationships hinges not on absolute transparency, but on reasonable openness that empowers both ...

GroupM has announced to staff that agency brands will cease to operate as separate business units and will move to a single P ...

An out-of-home (OOH) marathon campaign by sports brand Nike is facing criticism for being ‘tone deaf’ following Yom HaShoah, ...

How: The campaign originated as a proactive concept from Ogilvy Canada, which worked with the global Vaseline team to develop ...

Campaign's first-ever list of achievers aged 50+, a cohort pushing the marcomms industry forward through tenacity, experience ...

Stranded in a 'lost and found' department, the Bills recount how they vanished—one when mum left the fridge door open, ...

AKQA’s founder and former chief executive Ajaz Ahmed has founded a new shop to “rival” existing agencies. Called Studio.One, ...

Chagee, the fast-growing Chinese milk tea brand, has named Eugene Lee, former international chief marketing officer (IDL) at ...

How did an animated film about an orphan’s journey to find courage become Southeast Asia’s highest-grossing animation? Smart ...

Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles,. No monthly limits!