Bayer is looking for an agency partner to handle creative and media for its consumer health unit.

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A slowing economy does not always mean that economy beer brands thrive—good marketing is still needed.

As Possible grew its audience 50% this year, it offers a revealing case study in how the ad industry now navigates scale, access and the value of showing up to industry events.

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The Justice Department is pushing a judge to order Google to sell ad tech assets and share data following an antitrust ruling ...

At Possible, industry leaders shared strategies for reaching young consumers, tactics for getting influencer partnerships ...

Four juries selected the top entries in Work, People, Creative Marketing and Production.

Disney is doubling down on streaming innovation and tech capabilities to attract advertisers amid a TV upfront marketplace ...

Four juries selected the top entries in Work, People, Creative Marketing and Production.