For new women’s sports leagues, every detail is custom. The post The New Tailored Approach to Women’s Sports Uniforms ...

In celebration of SGA's efforts, Boston-based sneaker sponsor Converse projected the guard's signature Converse logo onto buildings across Bean Town like the bat signal—including the TD Garden, home ...

The Big 12 went bold and partnered with Undefeated to design a funky basketball court with tiny "XII" logos all over it.

Converse projects the Thunder's SGA logo over the city of Boston after their win against the Celtics, which clinches a ...

The exec details a deal with basketball league Unrivaled and shares lessons learned from the brand’s 10 years at the PGA’s Players Championship.

Converse's headquarters are in Boston, which makes this the perfect marketing strategy. In fact, one of the logo projections ...

Multi-Year Renewal Ensures Continued Availability of Premium NBA-Branded Merchandise. FRANKLIN, TENNESSEE / ACCESS Newswire / March 12, 2025 / ...

Fans were quick to call out the Big 12 tournament's 2025 court design. See our favorite social media reactions.

Big 12 chief marketing officer Tyrel Kirkham is one of the league employees tasked with modernizing the conference. In 2022, ...

Fully adorned with “XII” symbols, the court has been panned as headache-inducing, although the Big 12’s commissioner said ...

Korean Air has launched a new corporate branding - including updating its logo for the first time since 1984 - as it works ...

LSU Athletics has announced the launch of The Brand, which will unify multiple units of the department to create the ultimate hub for student-athl ...