HubSpot reports that AI-driven search is altering content strategies; businesses must diversify across channels to engage ...

From the top of the Google app, tap the “Live” icon next to the wide “AI Mode” pill. This takes you to a fullscreen interface with an arc (when you’re talking) or valley-shaped (when Google is ...

Apple plans to launch an AI search engine, reportedly. The AI search experience would power the Siri voice assistant. The expected launch is in the spring as part of the Siri overhaul. Though Apple ...

Apple Inc. is planning to launch its own artificial intelligence-powered web search tool next year, stepping up competition with OpenAI and Perplexity AI Inc. The company is working on a new system — ...

Apple’s new AI search engine, World Knowledge Answers, will power Siri and Safari with quick, multimodal answers built on LLMs. Apple is preparing its own AI-powered search engine. Known internally as ...

Artificial intelligence startup You.com has reached a valuation of $1.5 billion in a new $100 million funding round — part of the company’s continued pivot away from a consumer search and toward more ...

A federal judge on Tuesday ordered a shake-up of Google's search engine in a crackdown aimed at curbing the corrosive power of an illegal monopoly while rebuffing the U.S. government's attempt to ...

A federal judge’s remedy stops short of making meaningful changes to how we use our phones, computers and the web. By Brian X. Chen Brian X. Chen is The Times’s lead consumer technology writer and the ...

A federal judge on Tuesday barred Google from paying to be the exclusive search engine on devices and web browsers, saying the move was necessary to open the market to competitors, according to press ...

For years, optimizing content meant focusing almost entirely on Google and other traditional engines. But with the rapid rise of generative AI chatbots – tools that don’t just link but summarize – ...

Kelly Ehlers is Founder and President of The Evoke Agency, a 5x Inc 500 and 5000 firm focusing on social media, content creation and PR. TikTok started as an entertainment platform. But today, it’s ...

Search and ye shall … most likely be tracked. But a growing number of people want to search without leaving a trail, which is why privacy-focused search engines like DuckDuckGo and Brave Search are ...