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While it would be difficult for a media buyer to be 100% sure of a TV or radio audience in four weeks’ time, the audience on ...
Advertising-supported streaming will play an increasingly important role as Australians look for savings, according to ...
Global Integrated Agencies: GroupM saw a like-for-like (LFL) decline in revenue less pass-through costs of 0.9% (Q1 2024: ...
IPG posted negative organic growth of -3.6% in the March quarter, better than expected by Wall Street analysts, as the global ...
Independent MP for Wentworth Allegra Spender has launched a campaign on Grindr to connect directly with one of the largest LGBTQIA+ communities in the country. The campaign was created by ...
Showing Aussies how to get data rich with unlimited data banking and gifting on their mobile plans. Telco Belong has launched a emoji-bling-infused, baroque-meets-hip-hop campaign, featuring UK ...
Strategic influencer agency Hoozu has selected Fabulate as its preferred technology partner. Hoozu will now move to Fabulate integrating the platform across its Discovery, Outreach, Workflow ...
The agency world loves a rebrand. Evident by the new names, shiny logos, and refreshed positioning statements popping up faster than ‘Pam Birds’ on Melbourne landmarks. But as the industry ...
Boutique social content and performance agency Drake Content has announced a wave of new client wins across the tourism, travel and destination marketing space. In early 2025, the Melbourne-based ...
US president Donald Trump's trade war could put as much as $7 billion in advertising dollars out of China at risk for Meta, according to calculations by an industry analyst. Advertisers from China ...
Atomic 212° won’t change post its sale but will enhance what the agency has already built, newly minted CEO Rory Heffernan told AdNews. The local arm of France-based Publicis Groupe acquired ...
Hamish Blake and Andy Lee have signed a long-term extension with broadcaster SCA, keeping their Hamish & Andy podcast ...
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