He teased “Not Like Us” twice before finally performing the first verse of the track that concludes with the popular “A minorrrr!” line — a lyric heard and sung throughout the announced New Orleans crowd of 65,719 at Caesars Superdome. As expected, Lamar changed some of the lyrics for television, but the message was clear.

Whether he’s filming a music video or writing a song, Kendrick Lamar is always deeper than most of us. And, that’s what made his Super Bowl Halftime performance so exciting and controversial. It was layered with easter eggs that only Black people and true fans would understand.