Shaq came. He saw. He merchandised. First there were the trading cards. Then there was the Shaq sneaker. And now – drumroll, please – there’s a line of Shaq dolls. Oh, pardon us. … ...

The Shaq Attaq may have started with Reebok but became bigger than anyone could imagine with endorsements like Pepsi and the name attached to everything from movies and music to toys and pinball ...

Win A Pair Of Reebok Shaq Attaq IV “Wrapping Paper” Sneakers The Shaq Attaq IV continues to push the envelope with a limited edition colorway inspired by the holiday season. Reebok Classic ...

To celebrate the 25th anniversary of the Shaq Attaq, Reebok is re-introducing a remixed version of the iconic shoe: the Shaq Attaq Modern.

Reliving the Magic // Reebok Shaq Attaq I. It's been fourteen years since the Orlando Magic last sniffed the NBA Finals, as Shaq was carrying his team early in his career in some classic kicks ...

In 1992, Shaquille O’Neal was taken by the Orlando Magic with the top pick in the NBA Draft as he took his first steps towards a Hall of Fame career. The precocious 20-year old star wasn’t ...

The Reebok Shaq Attaq 'Miami Heat' colorway is releasing at midnight on May 12 for $180 in adult sizes on the Reebok website and at Foot Locker. Even better for online shoppers, other colorways of ...

Reebok is combining the legacies of Shaq and Iverson with this upcoming sneaker mash-up. It finds the Shaq Attaq donning the most notable colorway of Iverson’s sneaker. The Reebok Shaq Attaq ...

After more than 20 years in the vault, Reebok Classic has re-released Shaquille’s O’Neal 1992 sneaker, the Shaq Attaq, on Friday (April 19). Retailing for $160, and only available for a ...