Google Ads seems to be rolling out a change to the campaign set up screen and flow. Instead of being asked what ad format you want to run, you must select all for PMax or specific campaign types for ...

If you had invested $10,200 on the day Google first traded publicly and never sold a share, your investment would have grown to roughly $1 million today. But is Google parent Alphabet still a ...

Winner-take-all economics driven by data and AI are reshaping advertising into a three-way race between mega-agencies, consultancies and tech giants. The question: how can smaller agencies thrive ...

ChatGPT is taking a step beyond recommendations and will allow users to shop inside the chat window through a feature called Instant Checkout, built on a new Agentic Commerce Protocol developed with ...

A US judge recently decided not to break up Google, despite a ruling last year that the company held a monopoly in the online search market. Between Google, Microsoft, Apple, Amazon and Meta, there ...

Boomcycle Digital Marketing, a web design and digital marketing firm serving the San Francisco region, has reached its twentieth year of operations, marking two decades of providing web development ...

In the post-Covid advertising landscape, nostalgia and dark humor emerged as tools of comfort and irony. Now, brands are embracing a more mischievous tone, aiming to titillate consumers and encourage ...

Google just launched Flight Deals, a new artificial intelligence-powered search tool within Google Flights. I've been testing it out, and while it's not perfect, it's another great tool from the ...

On its 27th birthday, Google is taking users on a nostalgic trip with a retro Doodle featuring its original 1998 logo.

Women remain badly under-represented when it comes to campaigns representing sport and physical activity, a study from This Girl Can has found. The campaign group from Sport England, which aims to ...

As American Eagle faces continued backlash over their controversial ad campaign with Sydney Sweeney, Lizzy Liautaud sits down with staff writer Mateo Jiménez to discuss his article on the topic and ...

The former Marine who police say attacked and burned a central Michigan house of worship, killing four, had ranted against The Church of Jesus Christ of Latter-day Saints a week before his deadly ...