Back to the future: search is only going to increase in importance
Google is the world’s biggest advertising company. Of the $237.9 billion Google generated in ad revenue in 2023, $175.0 ...
MediaPost9d
Advertisers' Antitrust Claims Against Google Sent To Arbitration
U.S. District Court Judge Kevin Castel ruled that the advertisers -- Cliffy Care Landscaping and California resident Michael ...
Top Google Ads recommendations you should always ignore, use, or evaluate
Not all Google Ads recommendations are created equal. Learn which to trust, evaluate, or dismiss to enhance your account performance.
Security Bite: How hackers are still using Google Ads to spread malware
Mac Security Bite is exclusively brought to you by Mosyle, the only Apple Unified Platform. Making Apple devices work-ready and ...
Searchenginejournal.com13d
Google Phrase Match: Everything You Need To Know
Google has continued evolving its ad targeting systems, emphasizing AI-driven, intent-based matching that connects ads to user searches more flexibly. With this shift, Google Ads aims to give ...
Seeking Alpha22d
Google faces U.K. antitrust probe over search services
UK’s antitrust regulator has launched an investigation into Google’s (NASDAQ:GOOG) (NASDAQ:GOOGL) search services to determine if the tech giant has strategic market status (SMS) in search and ...