Assembly-line marketing is obsolete. Positionless Marketing is the disruptive innovation transforming how brands connect with ...

Twenty years after the introduction of the theory, we revisit what it does—and doesn’t—explain. by Clayton M. Christensen, Michael E. Raynor and Rory McDonald Please enjoy this HBR Classic. Clayton M.

Disruptive innovation doesn’t start with a breakthrough product—it starts with a mindset. Whether you’re designing software or writing cookbooks, certain behaviors can help you challenge the status ...

My first startup made T-shirts with a cartoon of a stealth fighter jet. Stealth mode. Fly quietly, under the radar. Catch the incumbents off guard. A familiar refrain. Steve Blank recently released an ...

It's time for entrepreneurs to embrace change and focus on creative strategies that create lasting societal impact.

OSLO, Norway--(BUSINESS WIRE)--Norsk Titanium, the metal additive manufacturing pioneer, today announced it has closed on a significant investment from Rose Park Advisors’ Disruptive Innovation Fund, ...

Disruptive innovation requires a collapse in volume Finally, the ending act of disruptive innovation is the collapse of volume for the old players, as people flock out to the disruptor that has ...

When Piyush Gupta took over as the CEO of DBS Bank in Singapore in 2009, he said DBS needed to think of itself not as a bank, but as a technology company providing banking services. Gupta challenged ...

In the early 2000s, Netflix co-founders Reed Hastings and Marc Randolph found themselves in a meeting that could have dramatically altered the trajectory of their fledgling company. Following the ...

Disrupting innovation, which could be compared to television replacing radio, finds fertile ground in the developing countries, write Gauri Khandekar and Thomas Wyns. Gauri Khandekar and Tomas Wyns ...