As Generation-Z continues to dominate the digital landscape and wield significant economic influence, agencies face the challenge of creating digital display ads that truly resonate with this elusive ...
Best Buy is making a push to sell more in-store ads on their many available screens, including "takeovers" by a single brand ...
The tech company has a history of customer blowback over inserting ads on the digital displays of home devices.
Instagram is testing a new ad display for its short-form video product Reels, according to digital ad expert Barry Hott. The multi-ads format compiles a selection of related brands onto a unified ...
Nascent channels like retail media are helping to grow digital ad spend, which is forecast to reach £45bn by 2026.
Samsung says ads won't appear if the Cover Screen is displaying image albums or while using the built-in Art Mode, adding ...
File this one under “things professional golf didn’t see coming,” right next to the PGA Tour and LIV Golf joining forces after a bitter battle. At this week’s LIV Golf London event, the Majesticks GC ...
The Santa Monica City Council will consider whether to allow the city's first large-format digital billboards in decades, potentially opening the door to expanded commercial signage and billboards ...
I’ve taught digital advertising at a leading American university since 2013. Before becoming a professor, I spent 25 years helping businesses develop effective digital marketing and advertising ...
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