A month after debuting new advertising blocks, AMC Theatres plans to shorten the number of commercials ahead of movies. In July, AMC started running “platinum spot” with pre-movie commercials ...

AMC Theatres is making a major change that will allow customers more options for acquiring movie tickets. ClassPass is a subscription service that offers discounted fitness classes that can be ...

Overview Memecoins like Dogecoin and BONK are moving from internet jokes to serious corporate treasury assets.New accounting ...

After announcing it would be extending its pre-show ads in June, AMC received extreme backlash and has now changed ...

After shares of the new Paramount Skydance shot up double digits, Wall Street watchers compared it to a meme stock.

Asad Ayaz will oversee Disney Entertainment marketing and TV marketing chief Shannon Ryan will add streaming to her purview ...

Disney Entertainment is combining film, TV and streaming marketing under Asad Ayaz. Shannon Ryan adds DTC marketing oversight ...