The Kraft Heinz brand’s social-first campaign nods to the historically tough housing market by offering a 12-month “lease” on ...

A “pre-tariff windfall” of activity and burst of spending on social platforms led to a surprise upward revision of the ...

Top of Search ads, currently in beta testing, will appear within the top 10 slots and Related Pins section of search results.

The Nestlé brand’s latest effort includes videos, out-of-home ads, experiential activations, influencer collaborations and a sports partnership.

The Mondelez brand decorated crosswalks outside of select Kroger locations to include QR codes accessing special offers on ...

The mutliyear partnership includes consumer activations, limited-edition packaging, digital promotions and other efforts.

The marketer of brands including Pringles and Pop-Tarts found that predictive impact scoring can boost creative performance ...

Retail and auto are leading a pullback, with digital now expected to grow 9.5% in 2025, two percentage points lower than ...

To boost the return of its apple flavor, the sparkling water brand remixed a 2008 club hit as part of an effort to tap into ...

The Mars Petcare brand is sponsoring a new category in the reader’s choice version of the special issue that tends to ...

With a no-code user interface, more marketers will be able to integrate their first-party data with Amazon’s shopping, ...

The fast-growing company has turned away from posts that just highlight its low prices and toward more playful, culturally ...