Group M, the world's largest media buying group, has undergone a titanic course correction and "simplification", re-emerging ...

The thorny issues of reach, audience verification and siloed measurement were top of mind as Samsung Ads launched its new ...

Rather than turning to AI or digital tech, the agency went deep into Caribbean culture to study social behaviours and family traditions. That led it to liming – the act of gathering with friends and ...

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day. With AI ...

Gideon Spanier (centre in picture), the UK editor-in-chief of Campaign, hosts the podcast and is joined by Maisie McCabe, editor of Campaign UK, Nikita Mishra, editor of Campaign Asia, David Brown, co ...

ITV will run a silent ad break during the first episode of new drama Code of Silence this week, starring Bafta-winning actor and deaf campaigner Rose Ayling-Ellis. All ads aired during the three ...

CTV has moved beyond early adoption – we’re now in a new phase. With streaming habits maturing and ad-supported models gaining ground, connected TV is transforming from an emerging channel into a ...

Ever since the rise of the big agency networks, being “an indie” has had a certain David v Goliath cachet. But the past five years have changed the landscape. Network groups have cooled on ...

The outdoor and press work showed people enjoying a sneaky sip of a pint in a busy bar.

If the events industry is serious about reducing its impact on the environment, then agencies must walk the walk and not just talk the talk when it comes to sustainability. B-Corp certified emc3 is ...

Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range ...

This year at Cannes Lions, Sky is bringing big ideas – and bold leadership – to the table with a special lunchtime conversation on 17 June between its group CEO, Dana Strong and Marketing Society’s ...