AdMob’s new app-level setting offers more control over ad experience and performance, though the default opt-in signals. AdMob is rolling out a new app-level setting that controls high-engagement ads ...

Google will update its Pharmaceutical policy for AdMob Authorized Buyers in January, allowing prescription drug and prescription drug service ads in select markets without Google certification while ...

Just days after Apple asked an iPhone app developer to remove references to Google’s Android Marketplace, the Cupertino, Calif. company is advising location-aware applications can’t simply help Google ...

WASHINGTON (Reuters) - Apple's plunge into the advertising market announced this past week gave Google a big boost in arguing for regulators to approve its acquisition of mobile advertising leader ...

AdMob CEO Omar Hamoui has responded to the recent change in the iOS developer agreement which precludes ad companies owned by Apple competitors in the smartphone arena from collecting the same user ...

Moloco, a performance advertising company, has made its Moloco software development kit (SDK) available through Google AdMob bidding and Ad Manager's SDK bidding platforms. In addition, Moloco SDK is ...