Firefly saw the “highest number of users” engage in any of Adobe’s beta products. Now, the company plans to introduce its newest AI capabilities to enterprise customers.

Adobe has stated their primary mission for genAI is to help bring personalization-at-scale. Deloitte Digital's Orb Foundry and Adobe Firefly hopes to help with that.

Adobe Studio is a new platform that leverages the power of generative AI to transform PDF into infographics, presentations ...

Adobe announced a series of AI initiatives on Tuesday, including Firefly, a generative AI tool that generates images using text prompts.