Under Armour doesn’t want to be your parents’ shoe company. The Baltimore-based sports apparel firm is gearing up for the release of its running footwear line on Jan. 31 with three new 30-second ...

Under Armour CEO Kevin Plank was spotted liking a post about Stephen Curry's 13th and final signature shoe with the company.

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The best shoes in the Under Armour lineup fall into two categories – everyday training shoes (including models for trail running, like the XX) and racing shoes. UA shoes can be a bit divisive — the ...

Curry likely made $300 million with Under Armour. Can his next move match Roger Federer's post-Nike success? Steph Curry's break from Under Armour shows how far the latter's brand has fallen - and how ...

Along with companies like Hoka and On, Under Armour is part of a ‘new’ wave of running shoe brands that launched in the past few decades. Founded by University of Maryland football player Kevin Plank ...

The privately held alcohol marketer is the first company to reveal Big Game ad plans. Like most apparel brands, Under Armour faces a continuous need to spend portions of its advertising budget on ...

Stephen Curry and Under Armour are officially breaking up. The NBA star with the Golden State Warriors and the sportswear company said in a statement on Thursday that they have mutually agreed to end ...