Is there a world where marketers move past silos to become ‘engagement architects,’ shifting from manual tasks to true orchestration? The post SAP evolves Emarsys into a full-blown engagement cloud ...

SAP SE's cloud revenue is growing strongly, offsetting declines in legacy on-premise revenue. Click here to find out why SAP ...

Tree sap is the sticky substance you sometimes see oozing out of tree trunks. Pure maple syrup is the most widely known edible sap product, derived from the sap of the maple tree, but there are many ...

In addition to enabling its customers to access foundational and large language models through SAP platforms, the enterprise platform vendor said it will also use AWS chips to train and deploy future ...

Designed for CIOs, data leaders, and business teams seeking to modernise reporting and AI Readiness without introducing ...

Enterprise software giant SAP on Wednesday said it is acquiring “digital adoption” platform provider WalkMe for $1.5 billion in cash. SAP’s $14-per-share offer represents a premium of about 45% on ...

Furthermore, delays and budget overruns in S/4HANA migrations are more the rule than the exception: According to ISG, almost 60% of SAP migrations fall behind schedule and budget, mostly due to ...

How is SAP's partner ecosystem poised to propel the company towards vital future growth in the cloud? Will this ecosystem earn the enterprise IT leader its sought after slice of the global digital ...

SAP CEO Christian Klein opened SAP Sapphire 2025 by highlighting today’s business uncertainty and emphasizing SAP’s focus on helping customers adapt to new trade rules, regulations and technologies.

When talking to software vendors about SaaS, my mantra is that SaaS is a journey. Having seen SAP unveil its Business ByDesign product today — formerly codenamed A1S — I have to say it is on the right ...