Roblox Corp. will take a share of revenue from sponsorships in its games as part of a major overhaul of its advertising ...

Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards and ...

March 20 (Reuters) - Videogame platform Roblox said on Friday it would take a portion of revenue from in-game brand deals ...

This week, the platform announced a new partnership with Google that brings its immersive ad inventory – think virtual billboards and rewarded video units – into Google's ad buying ecosystem. In short ...

Online game platform Roblox has partnered with independent technology company PubMatic to enable programmatic media buying of its video advertising inventory. Brands will be able to gain access to ...

Roblox previewed a new in-game advertising format at its Roblox Developers Conference (RDC). Immersive Ads, which are expected to go live next year, include the ability to build 3D portals that ...