This holiday season, fans of the 2003 Christmas film “Elf” can experience the North Pole for themselves through a new Roblox world, the “Elf North Pole Workshop.” Developed by gaming studios Fairview ...

In Elf North Pole Workshop, players can take on three different roles: Wish Taker, Toy Maker, and Gift Wrapper. By completing orders, players can help to refill Santa’s Clausometer, which will get ...

e.l.f. Beauty Inc (NYSE:ELF) is expanding its collaboration with Roblox Corp (NYSE:RBLX), becoming the first beauty brand to test real-world commerce on the platform, powered by Walmart Inc (NYSE:WMT) ...

Warner Bros. Motion Picture Group is celebrating 20 years of the iconic holiday movie “Elf” through an immersive Roblox experience, per a press release. The activation was made with creative studio ...

E.l.f. Beauty is introducing a virtual makeup game and beauty experience called “Glow Up!” on Roblox. E.l.f. Beauty has been collaborating with Roblox since November 2023, when it introduced an ...

For the 20th anniversary of iconic holiday film “Elf,” Warner Bros. and New Line Cinema are debuting a branded experience in Roblox, showcasing Hollywood's first major investment in the metaverse ...

Roblox launch brings real-world makeup precision with advanced avatar models to a community-led, co-created experience that empowers self-expression. e.l.f. Beauty (NYSE: ELF), the bold disruptor with ...

E.l.f. Beauty is testing real-world commerce capabilities within its E.l.f. Up! experience on Roblox as part of an extended partnership with the platform, according to details shared with sister ...

Toikido has collaborated with The Lumistella Company to bring The Elf on the Shelf into the world of Piñata Smashlings for a festive gaming event. The festive themed gaming event will feature The Elf ...