Discover why emotions, not intellect alone, motivate performance and how leading from the heart literally unlocks human ...

If you report to such a leader, the most honest answer is also the hardest: leave. Appeals to logic, values or even boards ...

Advertisements can humor you, frighten you, delight you or incense you, but if you want to move someone based on logic and reason, your ad had better contain a rational appeal using facts, data and ...

A successful marketing campaign can kick-start your company's growth, while an unsuccessful one can cost you money and resources, and may even hurt you in your target markets. Getting it right is a ...

Is rational decision making inherently better than making decisions based on instinct? I was struck by this question during a presentation by Dr. Michael Etgen at our IBM Academy of Technology ...

On occasion, we all make questionable decisions and reach incorrect assumptions. Often, this is due to cognitive biases - built-in tendencies that we all share. Many social psychologists believe ...

When my students grow too dependent on their calculators, I ask them to find a number that, when multiplied by itself, gives them 2. Students quickly see that since 1² = 1 and 2² = 4, the answer has ...

Rational emotive behavior therapy (REBT) is a therapy approach that focuses on managing irrational or unhealthy thoughts, emotions, and behaviors. In contrast to more passive talk therapy, REBT ...

IBM Corp. agreed Friday to acquire longtime customer Rational Software Corp. for $2.1 billion, the largest in a recent string of acquisitions to bolster its software operations. The deal values ...