Grounded theory methodology is a robust qualitative research approach that systematically generates theory from data. It employs an inductive process whereby researchers engage in iterative data ...

As a researcher who has used a wide variety of methodologies, I understand the importance of acknowledging that we, as researchers, do not pick the methodology; rather, the research question dictates ...

Introduces readers to qualitative research. Highlights the benefits of qualitative methods in dental research. Explains methods of qualitative data collection. This paper is the first in a series of ...

Introduction The COVID-19 pandemic led to major disruptions in society across many spheres, including healthcare, the economy and social behaviours. While early predictions warned of an increased risk ...

Vol. 40, No. 3 (153), Special Issue: Methods of Innovation Research: Qualitative, Quantitative and Mixed Methods Approaches (2015), pp. 233-257 (25 pages) The term "innovation" has become commonplace.

This is a preview. Log in through your library . Abstract This paper addresses the translation of graduate education in qualitative methods into undergraduate teaching because most graduate students' ...

1. A Qualitative Analysis seeks out the ‘why’, not the ‘how’ of its topic, seeking out the quality not quantity. A Quantitative Analysis seeks out the ‘How’, not the ‘Why’ of its topic, seeking out ...

Content analysis is a research technique used in management, marketing, health, and the social sciences to analyze verbal and written material. The technique uses a set of codes to reduce volumes of ...