What is ube? Purple yam is often compared to sweet potato or taro and used in the Philippines. Epic Universe serves a purple ...

With its eye-catching color and sweet-but-subtle flavor, ube has been on dessert menus everywhere over the past few years. A staple in Filipino cooking for generations, ube became Instagram-famous ...

What exactly are ubes, the purple yams popping up all over Instagram? Here's everything you need to know, including health benefits and how to cook them. If you’ve never eaten ubes before—and TBH aren ...

Ube is a beautiful deep purple yam famous in the Philippines. Ube extract and ube powder are much easier to find here in the ...

You may have seen ube, also known as purple yam or purple sweet potato, popping up on trendy food blogs and on Instagram. But this trending tuber has deep roots in the Philippines, where it’s a key ...

Have you noticed the gorgeous, violet-hued desserts popping up on Instagram and Pinterest lately? The star ingredient is ube (pronounced OO-BAE), a purple yam that can be mashed or pureed and ...

You see the sign in front of a basket of vaguely purple tubers at your local farmers market and you think, “Really?” But six or seven years ago when Bryan Hager of Crager Hager Farm in Bremen saw ...