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Study finds spirit of Santa matters more than the beard and belly

Santa doesn't need a white beard and a round belly to be a success in the role, according to new research. A study involving ...

Researchers studied 849 professional Santas. Here’s what they found

We surveyed 849 professional Santas who live across the U.S. and interviewed 53 of them, collecting data between 2018 and ...
Daily Mail

Forget an old man with a round belly, white beard and jolly laugh! Professional Santas are now young, skinny, and female, study finds

He's typically depicted as a 'jolly old elf' with a broad face, twinkling eyes and a belly that wobbles 'like a bowl full of jelly'. But modern Santas are now turning the tide on tradition, according ...
Prescott eNews

Real Beards, All Heart: What It Takes to Be a Santa Claus – The Epoch Times

Allen Cornwell, 56, the president of the Fraternal Order of Real Bearded Santas, arrived from Fontana, California, to attend ...
Newsweek

The Three Types of Santa Claus Revealed

A survey of over 850 professional Santas found that anyone can take on the Christmastime role, even if they look wildly different to how Santa Claus is presented in media and thought of in the ...

Inside the weird, wonderful world of Toronto’s professional Santas, the ‘brothers in red’

Two Santas-for-hire share the strangest gift requests and unexpected heartbreaking moments they've experienced while 'Ho ho ...
WGNO

What does it take to be a professional Santa in NYC?

NEW YORK (WPIX) – With one less weekend between Thanksgiving and Christmas, this holiday season is a mad sleigh dash for the fleet of professional Santas covering New York, New Jersey, and Connecticut ...