The real-life death of NBA great Kobe Bryant, his daughter Gianna and seven others has derailed the spoofed death of Mr. Peanut. Last week the internet and social media were abuzz over a Planters ad ...
The outpouring of grief around Kobe Bryant’s death this weekend may be powerful enough to affect advertising plans around the Super Bowl. Kraft Heinz, the large consumer packaged goods company, said ...
A Planters commercial released, and drawing online buzz, shocked consumers by killing its beloved and ubiquitous mascot Mr. Peanut. The commercial grabbed headlines before the Super Bowl. In the clip, ...
The real-life death of NBA great Kobe Bryant, his daughter Gianna and seven others has derailed the spoofed death of Mr. Peanut. Last week the internet and social media were abuzz over a Planters ad ...
Planters had people talking during Sunday's Super Bowl when it aired a commercial showing that Mr. Peanut had come back from the dead after he presumably died in an earlier ad. He had saved the lives ...
Mr. Peanut, the top hat-wearing gentleman nut who sports a cane and monocle, will meet his end in a Super Bowl commercial from Planters, the brand announced Wednesday. The ad, called “Road Trip,” ...
Just when Baby Yoda mania seemed like it had subsided, Planters has delivered another newborn: Baby Nut. Baby Nut is the new version of the brand’s Mr. Peanut mascot/spokesnut. The young nut was born ...
Though the passing of Kobe Bryant forced Planters to hit “pause” on its #RIPeanut campaign — in which the brand’s 104-year-old mascot Mr. Peanut suffered a horrible fate while saving the lives of ...
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