This isn’t the first time automakers have used a video game to market a new car. Some of the industry’s most venerable marques have been doing this for years. Indeed, Bugatti used the same game to ...

The Pagani Utopia certainly does that. First shown in an odd creamed-white bone color, the photos simply didn’t do it any ...

The Pagani Zonda is still one of the most eminently desirable supercars on the street today, making Ferraris, Lamborghinis and Porsches look downright plebian. But after eight years on the market, the ...

And you thought you had a bad day at work. A test driver for Italian exotic carmaker Pagani wrecked one of the company’s $2.5 million prototypes in Germany last week. The Aalen police department ...

People who can afford to drop seven figures on a bespoke hypercar often come up with wild color combinations, so you’re not confusing anyone else’s ride for theirs. This particular Pagani Utopia ...

Acceleration moments of Bugatti Bolide, Valkyrie AMR Pro, Pagani Zonda R, Koenigsegg Regera and Ferrari SP3 Daytona.

Pagani is sticking to what it knows—for now. At a time when the rest of the auto industry is embracing electrification, the boutique hypercar maker says it will continue to build vehicles powered by V ...

Pagani on Tuesday took the wraps off the open-top version of its Utopia supercar. The new Utopia Roadster comes less than a year after the Utopia coupe, and Pagani has said it plans to build 130 of ...

A Pagani Huayra prototype has been crashed in Germany after the driver got a little too keen with the throttle. Local publication Stuttgarter-Zeitung reports that the 37-year-old driver lost control ...