In December 2012, "Gangnam Style" became the first video ever to hit 1 billion views on YouTube. By Katie Atkinson Executive Digital Director, West Coast Time to party like it’s 2012: Psy‘s ...
The early 2010s were an era of instant hits. From the “Harlem Shake” to “Party Rock Anthem”, digital platforms ushered in a new era of publicity – and virality. On July 15, 2012, South Korean singer ...
Add Yahoo as a preferred source to see more of our stories on Google. Psy's agency, P Nation, called it "a landmark achievement in K-pop history." In a statement, the agency said, "Surpassing 6 ...
Ten years ago today, Psy released "Gangnam Style." In the hazy rear window of our collective memory, the track may seem like a silly little pop song we clumsily imitated with friends or family for a ...
In 2012, the song took over the internet, and it helped pave the way for the global success of Korean pop. But Psy, the artist behind it, spent years trying and failing to replicate the phenomenon. By ...