Lifebuoy, a brand that was founded 126 years ago by Unilever founder William Lever in order to halt the virulent spread of Cholera in England, has found fresh purpose during the current pandemic ...
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Wipro confident of Santoor overtaking HUL's Lifebuoy as leading soap & personal care brand
Billionaire Azim Premji-promoted Wipro Consumer Care & Lighting is confident of its brand Santoor dethroning rival FMCG major HUL's Lifebuoy as the market leader in the soap and personal care segment ...
In 1894, Unilever’s co-founder William Lever started selling soap. His purpose was a simple one. It wasn’t to get rich. It was this: to help make cleanliness commonplace and bring hygiene, and thereby ...
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