Bra shopping is so complicated, in fact, that only a small percentage of shoppers walk out of the store with their true size, says Burke. And, unfortunately, when you’re not wearing the right bra size ...

Run the measuring tape around your back, just under your shoulder blades, and up around the fullest part of your bust. The ...

Finding the right bra for your body is arguably the biggest sartorial sizing challenge. The ideal solution is to get professionally measured by a bra fitting expert at a lingerie shop or department ...

Anyone who has ever worn a bra knows that the best part of the day is taking it off. This is likely because most are wearing ones that don’t fit properly. Figuring out how to measure your bra size at ...

Eighty percent of women wear the wrong bra size. This statistic has been touted for decades, according to a New York Times article. While that same article challenges this measurement and the idea ...

Before (left) sitting a bit uneven, has “double bubble” and did not tack in center front. After (right) she is lifted, supported, fully contained and is highlighting her tiny waist line. BEFORE (left) ...

Anyone who has worn an ill-fitting bra or the wrong bra size knows that doing so can ruin an otherwise flawless outfit—or worse, an entire day. (The breast pain and backaches that can come with large ...