Google has launched a new auto insurance site in the U.S. designed to simplify for consumers the process of shopping for policies. Google Compare Auto Insurance, launched Thursday, is a free site that ...

Google reportedly is gearing up to launch a shopping and comparison site for auto insurance in the United States. The company has been operating such a site in the UK, dubbed “Google Compare,” for the ...

Google may soon pilot a comparison shopping site for auto insurance in the U.S., as well as acquire an insurance shopping site in San Francisco to give it a head start, according to a research analyst ...