The American Girl doll line is adding another iconic animated Disney character to its lineup Tuesday — with more on the way — ...
Mattel Inc. has won back the rights to produce toys based on The Walt Disney Company’s lineup of iconic Disney princesses and “Frozen” characters. Hasbro was previously the owner of the licensing deal ...
Nearly a decade after losing the Walt Disney Co.’s princess doll license to rival Hasbro Inc., Mattel is back to making and selling the doll versions of some of Disney’s iconic characters. “This is ...
There also will be a new Disney Frozen collection dropping this January. With a new year comes an exciting new re-imagined line of Disney Princess dolls. In partnership with Mattel, both brands have ...
The toy giant in 2016 lost the global rights to the Frozen and Disney Princess toy lines to rival Hasbro. By Etan Vlessing Canada Bureau Chief Stock in Mattel has risen sharply after the toymaker said ...
Disney Princess and Frozen toys are a lucrative business line for The Walt Disney Co (NYSE:DIS) and also for whomever lands the licensing rights to the popular brands. Here’s how those rights changing ...