All companies today have to be proficient at digital marketing. But it can be hard to find the right mix of products to do it well. The rapid evolution of tools including web personalization, mobile ...

US retailer Kohl’s has had a bumpy ride in recent years in its attempts to find an omni-channel balance. Things are getting no better. The firm’s most recent quarterly numbers, released last week, ...

Raiffeisen Bank, a member of Austrian Raiffeisen Group, has selected Backbase, the omni-channel digital banking market leader, to deliver its new digital omni-channel banking platform. Raiffeisen Bank ...

Today’s shoppers demand convenient, streamlined and consistent experiences across all channels. For brands, that means turning to omnichannel strategies. In recent years, an omnichannel approach to ...

NEW YORK, Nov. 2, 2022 — Crisp, the open data collaboration platform for brands, distributors and retailers, today announced a partnership with Teads, the global media platform that puts shelf-level ...

We’re hearing a lot these days about ready access to consumer data from digital channels and from Internet of Things devices. We’re also hearing about inroads made by data science, the so-called new ...

Anyone old enough to have opened a mailbox is probably familiar with offers like these coming in all the time. Direct mail and prescreened credit offers have been the tried-and-true financial services ...

Foot Locker, which is aiming to grow its revenue to more than $10 billion through its Lace Up Plan, will expand tech investment to 3% or above annual sales — a move that will boost capital expenditure ...