Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...

Having a proactive new product development strategy means you have a process in place to create a steady stream of new product ideas. You also must undertake a rigorous market-focused analytical ...

Every business wants to succeed in the digital economy. As consumers shift their focus from physical products to connected experiences, successful companies are turning to APIs to adapt and transform ...

In business, some entrepreneurs view success in its most basal format. All they want is the ability to earn a living while working for themselves. For others, success takes on far more grandiose terms ...

TYSONS, Va.—Tegna Inc. has announced that it has appointed two key new executives for its digital operations. Melissa Zimyeski has been named vice president of product and Mat Yurow has been hired as ...

NEW YORK--(BUSINESS WIRE)--Offerpop, provider of the leading visual user-generated content (UGC) marketing platform, today announced Amir Shub as the company’s new chief product officer. Shub, who ...

Daimler Truck North America has announced the appointment of Joanna Buttler as General Manager, product strategy and market development. In her new role, Joanna will oversee the development of DTNA’s ...

BERKELEY, Calif.--(BUSINESS WIRE)--DSM, a global leader in biomedical materials, today announced that it has signed a joint collaboration agreement with AdeTherapeutics to accelerate the company's ...