You must have purpose. Without it, discipline collapses. Motivation fades. Direction disappears. Purpose is the reason you keep going when things get hard — when results are slow and no one is ...

Corporate purpose is the reason a business exists beyond making a profit. A company with a strong corporate purpose sets forth a vision of a better world and commits to helping make that vision into a ...

There is lots of sensible stuff in the articles and books. However, there is a theme across them that is most explicit in Corporate Purpose: Why It Matters More Than Strategy. It reminds me of the ...

A survey revealed that between 2013 and 2021, in the U.K. and France, the percentage of respondents who chose brands based on shared values increased by 17 points to around 60%. And the preference for ...

Nandika Madgavkar is chief growth officer of Chief Executives for Corporate Purpose, whose members help one another build strategies for social good and business resilience. The organization was ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...

NEW YORK, NY / ACCESS Newswire / January 21, 2026 / Chief Executives for Corporate Purpose (R) (CECP) today announced that 20 of the world's leading companies joined its network throughout 2025, ...

The hype train on corporate purpose keeps steaming down the tracks. I have written about it before and tried to be positive. But I feel the need to be more constructively critical. If everyone has ...