Turn ordinary Nutter Butters into adorable chocolate-covered reindeer cookies! This easy, no-bake holiday treat is perfect ...

Craft no-bake Max Nutter Butters with pretzel horns, molded caramel ears and candy eyes. They're quick to assemble, playful to serve and ideal for a holiday cookie tray.

Loaded with chunky peanut butter, peanut butter chips, and crushed nutter butter cookies, these cookie bars promise to bring out everyone's inner child.

Among beloved snacks like Oreo and Biscoff sits the peanut butter cookie — picture Nutter Butters or the Girl Scout Do-Si-Dos. Peanut butter cookies are a sweet and nutty ode to everything peanuts ...

At first glance, Nutter Butter’s TikTok presence is, in a word, confusing. Its highest-viewed video, at 12.3 million views, features eerie music and a slideshow of a Nutter Butter family. The family ...

For the past month TikTok users have been commenting on Nutter Butter’s account. “You good?” asked one. “Nutter Butter are you paying for my therapy or?” asked another. The posts from the 55-year-old ...

The cookie sandwich brand’s videos — funny, disturbing, fever-dreamlike — rack up tens of millions of views. The secret is lots of lore without much sense, the campaign’s strategists explain. By Hank ...

The following is a guest piece written by Evan Horowitz, co-founder and CEO at Movers+Shakers. Opinion’s are the author’s own. As Gen Alpha develops a stronger consumer presence online, their unique — ...