A year ago, we learned that Google would transition from Google call ads, call-only ads, to using call assets within responsive search ads (RSAs) but we didn't know the dates. Now, Google said this ...
Are you making it too hard for customers to reach you? Learn three essential ways to get more leads directly from your search ...
Google is officially retiring Call-Only Ads, with creation ending in February 2026 and full sunset by February 2027. Advertisers relying on phone leads will need to transition to Responsive Search Ads ...
Google now turns call recording on by default for eligible AI-qualified call lead flows. Recorded calls can be analyzed by AI, with call duration and ad interaction used as fallback signals.