Apollo.io reports that bulk emailing can effectively reach large audiences but risks spam classification. Best practices include targeting, domain management, and compliance with anti-spam laws.

Amazon has launched Simple Email Service (SES), a new component of its Amazon Web Services (AWS) platform designed to help businesses send bulk e-mails. No, not spam. They aren’t too keen on the “S” ...

Bulk emailing is a great way to reach a large target audience and drastically increase outbound production, but as a business practice—it doesn't have the best reputation. If done negligently, it can ...