This year, the bra turns 100! And to celebrate, the lingerie brand Triumph is on a mission to give 100,000 women worldwide a professional fitting. We of course jumped at the opportunity when the ...

"The biggest mistake is not getting a professional fitting," says Intimacy bra-fit stylist Dee Binyard. And go twice a year: Weight changes and pregnancy can impact breast size. Women often get a band ...

Bella Bra Shop in Dallas offers expert bra fittings and carries over 200 different sizes, with staff trained to help ...

USA TODAY%27s %27Women in Charge%27 series provides an intimate perspective on female leaders who have reached the top of their chosen fields. Lace or padded? Flesh tone or bright red? There are so ...

Don't know your bra size? Join the club. There's a deep confusion over bra sizing and how to measure your bra size. While it shouldn't be complicated, it feels like lingerie shopping is an endless ...

The bra industry currently uses a fitting system that is over one hundred years old. Thousands, if not hundreds of thousands of women roam the streets every day in bras that don’t fit properly. Isn’t ...

The internet is littered with advice about how important it is to get your bra fitted properly in order for your clothes to sit nicely. And yet, Freya's bra fitting expert Suzanne Pentland says ...