WHITESTONE, N.Y., April 17, 2025 /PRNewswire/ -- Today, BODYARMOR Sports Drink announced an official rebirth of the iconic sports drink brand. With a refreshed visual identity, including a new ...
New York (CNN) — Coca Cola-owned BodyArmor is unleashing its newest beverage as part of its years-long effort to overthrow Pepsi’s Gatorade from its position as the top-selling sports drink brand.
The NHL playoffs begin Saturday with the Carolina Hurricanes the slight favorites to raise the Stanley Cup. The playoff opener will also mark the start of the NHL’s partnership with BodyArmor as the ...
NEW YORK (AP) — The NHL and NHL Players' Association on Tuesday announced a multiyear agreement with Bodyarmor to be the league’s official sports drink. Bodyarmor replaces BioSteel in that department ...
When Coca-Cola fully took control of BodyArmor in 2021 in a $5.6 billion deal, the company had the goal of it "becoming the #1 global sports drink," toppling PepsiCo's Gatorade from its top-selling ...
New York Knicks power forward Kristaps Porzingis has gone from unwanted to lauded to marketable star just 22 games into his NBA career. Porzingis, a 7-foot-3 Latvian who was soundly booed in ...
BATON ROUGE, La. (WAFB) - Louisiana’s adopted son, Joe Burrow, has partnered with popular sports drink company, BODYARMOR, to release a limited edition bottle featuring the NFL star this week. On ...
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