Too hard, too easy, too intrusive, too hidden… Monetising games with ads while keeping a player coming back for more can be a minefield of conflicting views and options. So why not learn from the best ...

This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. Angry Birds’ Super Bowl ad this Sunday will be the first to be broadcast ...

Once again, Angry Birds 2 dominated headlines last week. In just four days it scooped 10 million downloads, and got your mouses clicking. Still, it surpassed even that by the end of the week with news ...

Angry Birds, the hit game for Apple's iPhone will be coming to Microsoft's Windows Phone 7 -- at some point, if the lawyers don't get in the way. At the very least, developer Rovio is working on it.

Ad sales company Venatus Media has secured exclusive right to represent Rovio Media in EMEA territories. "Venatus Media's expertise in gaming, creativity and commitment to their partners makes them ...

Rovio plans to add advertisements in games running on Google's Android and Apple's iPhone operating systems -- namely Angry Birds, which now counts more than 280 million global downloads. Nexage will ...

Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for targeting ads. Among today’s creative highlights, we have four in-game Super Bowl spots; an ...

Rovio, the creator of the “Angry Birds” mobile game franchise, was one of the first companies to explode in the mobile gaming space. Mobile gamers are fickle, though, and the company has expanded into ...

Find the latest Angry Birds news from Fast company. See related business and technology articles, photos, slideshows and ...