One of the great promises of the Internet was that it would be a terrific marketing tool. Advertisers would know exactly how many people viewed each ad, and whether they had been intrigued enough to ...

E-commerce is booming in Japan, and it is inevitable that disputes over search-related advertising, meta-tags and sponsored links will arise. Alan N Sutin of Greenberg Traurig, LLP examines the ...

Advertising is increasingly targeted at specific consumers. Targeted advertising depends upon data about consumers that customizes the advertisement that consumers receive. AI use in advertising ...

Pretend you are the lead detective on a hit new show, “CSI: Terrible Stuff on the Internet.” In the first episode, you set up one of those crazy walls plastered with headlines and headshots, looking ...

I’m feeling harassed. My consciousness is filled with advertising clutter and it’s messing with my serenity. I am glad the Justice Department is suing Google after accusing it of monopolizing digital ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...