Bud Light’s sales have plummeted, averaging weekly declines of around 25%. Parent company Anheuser-Busch InBev has lost more than $15 billion in value.

Bud Light was supplanted by Modelo Especial, the Mexican lager whose international distribution is controlled by AB InBev but whose US operations are owned by Constellation Brands.

Bud Light said it will donate $200,000 to an LGBTQ+ nonprofit — the latest in a slew of mixed signals as the brand grapples with blowback over its ties to transgender influencer Dylan Mulvaney.

That’s likely why as Bud Light’s sales have fallen, Coors and Miller have enjoyed 20.5% and 21% sales boosts in the third week of April, respectively.

Bud Light-maker Anheuser-Busch is headquartered in nearby St. Louis. But even Fitter’s bar witnessed a catastrophic decrease in sales of the hometown suds among loyal and local consumers this week.

Once the most popular beer in the U.S., Bud Light is now selling for less than water in some American warehouses. Andy Wagner, the manager and 18-year veteran of Glenn Miller’s Beer & Soda ...

Bud Light sent customized Bud Light cans to Mulvaney that portrayed the influencer's face. The nearly 30% drop marks another increase in losses week to week since the boycott gained traction in April.

Bud Light is still the bestselling beer in America by far, said Bump Williams, the founder, president and CEO of the agency that bears his name. In 2022, Anheuser-Busch InBev sold more than $4.8 ...

The Bud Light boycott, initiated by conservatives in April 2023 following the brand's partnership with transgender influencer Dylan Mulvaney, led to a significant decline in sales, particularly in ...

Bud Light, the most popular beer in the country, was going to put together a campaign centered on a group that makes up less than 9 percent of the population of the United States?

A considerable number of Americans appear to believe that Bud Light, a beer owned since 2008 by the Belgian multinational corporation Anheuser-Busch InBev, stands for a distinct set of values.

The newest version of Bud Light is even lighter. Anheuser-Busch has announced the launch of Bud Light Next, the company’s first-ever zero-carb beer. The beverage, which hits shelves in early ...