Reports had suggested that Liverpool’s new deal with adidas would be worth double. However, according to The Athletic, while the “figures remain confidential”, the Reds are set to earn far more than the reported £60 million ($79.4 million) total, with overall sums depending on team performance and general sales.

Liverpool Football Club and adidas have revealed the Home and Away kits for the 2025/26 season, marking the beginning of their 10-year partnership.