Late for the movies? You’ll probably still make it if you’re headed to an AMC movie theater. AMC Theatres announced this ...

AMC Theatres is making it easier for moviegoers to know the actual start time of their film screening and avoid ... arrive a little later without missing the start of their movie. This small change ...

Under the new deal, AMC will feature up to five minutes of ads after a movie's official start time, along with a 30–60 second "Platinum Spot" before the final trailers. Why now? Declining ...

In a recent change, AMC Theatres is warning customers that their movies may not actually start at their listed showtimes due to extra ads. Here’s what you need to know about the change.

The Hollywood Reporter reveals that AMC’s total deal with National CineMedia (NCM) includes, “show[ing] as much as five minutes of commercials after a movie’s official start time, and then ...

Back in 2019, AMC issued a strongly worded press release rejecting National CineMedia's proposal to place ads right before the start of a movie - despite Regal and Cinemark adopting the practice.

You might have to wait a little longer for the show to start next time you're at the movie theater. Traditionally, AMC plays trailers for other films before the start of the show. Now, they're ...

In a statement on Wednesday, AMC suggested it was prepared to receive some backlash. But at a time when movie theaters are struggling to get Americans to start going to the movies again, AMC noted ...

But soon, this real estate is about to expand in time and contain commercials for more things that aren’t movies. AMC Theaters has revealed it will add EVEN more commercials to its pre-movie ...